My Online Business Education or MOBE, in short, sells educational products on how to market your business through an affiliate network. The book is written by Matt Lloyd, and the author has other writings to his credit as well. Before getting into the business, it is important to understand what MOBE has to offer. Top business entrepreneurs have supported the product on www.entrepreneur.com/article/253916.
Multi-level marketing is a tricky subject to understand, so get the concepts clear before getting into the system of marketing. Here consumers become part of the sales funnel. They can sell products or services. MLM is not a pyramid scheme or a Ponzi scheme; it has more to it. MOBE is not a scam; it is a business opportunity with a probable income source. Though, no business strategy can guarantee success. If you are trying MOBE keeping in mind money, then it can turn into a scam. Nothing can be taken as a guarantee in life. So what does MOBE do, it educates a person on the marketing system and how to create a business. Irrespective of whether it is used for MOBE business or in your own business, it is up to the user.
Lessons from the book
· During initial times of your business, you need money to survive and most of your energy goes into small tasks but as you grow these little tasks are outsourced giving you more time to focus on the core business that earns money
· You can make money quickly with a paid advertising campaign on a product that sells. Building a business organically may be difficult when compared with paid marketing.
· Single-tasking gives you focus on promoting a business. Make time for particular activities and ensure you maintain strict deadlines to stay in the race. Whether it is writing blogs or a book, Lloyd focuses on one thing at a time, and it is one of the reasons for success informs the writer.
· Closing a sale is the most significant part of any business. It is at this time that urgency has to be shown. Lloyd believes in communicating the urgency and finishing the deal paving a way to high energy marketing forcing the consumer to make a decision immediately.
· So far Lloyd has made a whopping $100 million in his marketing and education products. All this was focused on creating a big sale. The High Ticket Affiliate Marketing method pays particular attention to accounts that go big. He works out products for those high achievers.
· Giving importance to the target consumers is the key. It is here that Lloyd masters the trade. He understands the value of attacking the right audience to make money. Moving your effort in other direction could only be a waste of money.
· Conversion is what makes money in your business. All your marketing efforts have to convert to help you stay on the top. You should work towards making money within a stipulated time frame to profit, else you had lost it even before you started.